Conor McGregor’s Toolkit for Success

Conor McGregor has accomplished some pretty incredible feats in the past decade:

  • Become the UFC’s first champion in two weight classes (“double champ”).
  • Switched sports at the peak of his career (mixed marital arts to boxing and back).
  • Created an international whiskey brand (Proper 12).

So what got Conor McGregor from where he was – an apprentice plumber – to today?

If only there was a way to see Conor’s thoughts before he became one of the world’s most recognizable athletes…

As it turns out?

We do.

McGregor was 25 years old when he tweeted the following:

He outlined the process by which he was improving. And you can follow it too.

Let’s break it one-by-one…


Isolation is to be by yourself.

Why does it help to be by yourself? No distractions. This is an important point. Conor makes sure to reiterate by saying “NO OUTSIDERS” at the end of his tweet.

Why is isolation a positive?

“I feel being alone with your thoughts is a good thing. It allows you to figure things out for yourself.”


To visualize is to imagine where you want to be.

McGregor is an avid visualizer, who has predicted numerous knockouts.

He even got the moniker “Mystic Mac” for his eerily accurate predictions. For example, before UFC 194, McGregor noted he would knockout Jose Aldo in less than 60 seconds in the first round. It took him just 13 seconds.

How does Conor do it?

“If you have a clear picture in your head that something is going to happen and a clear belief that it will happen no matter what then nothing can stop it. It is destined to happen. It’s perfect.”

McGregor has spoken in depth about his visualization techniques:

“I keep having vivid dreams of success. Then it’s time to sleep.”

“Everything I’ve been thinking, every vision, even down to every shot I throw, it just ends up here in reality. Whether it was in a fight and how to react or whether it was in a stadium with screaming fans or whether I was in a fancy car or the best clothes ever, I always put myself somewhere.”


If you’re by yourself (isolated) and you’re thinking about where you’re going (visualizing), you’ve got to be motivated to take action.

“It’s just about commitment. You put in the work, you’ll reap the rewards. There’s no secret sauce to this. Recognize what you need to do and do it and you will succeed.”

You’ve got to be doing, in this moment, what will take you to where you want to go.


You’ve got to be fully committed to the process. All in. No slacking off. No question about if you’re committed or not.

There’s no talent here, this is hard work. This is an obsession. Talent does not exist, we are all human beings. You could be anyone if you put in the time. You will reach the top, and that’s that. I am not talented, I am obsessed.

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